How are Restaurateurs and Customers taking benefits from food ordering apps?

Food ordering apps have revamped the age old ‘order food — pick- drop’ plan. And this is definitely happening for the best of reasons. We conducted a little study about the pre and post-delivery app times and the proactive ripples created by mobile food ordering apps are remarkable.

The age old dine-in and over the phone delivery stories have actually lost their popularity to this fabulous app idea; thanks to the key benefits the food ordering apps offer and their pitch over the conventional dining experience.Un-matchable to the core, these apps have a lot offer to both the restaurant as well as the customer.

From the consumer’s point of view, ordering via an app is a convenient yet glamorous option.

Don’t have to wait in a queue: Let’s take a look back at the pre-app days. You walked into a restaurant to have dinner and what awaited you was a wait in a queue for a table to settle at. Imagine having to face that yet again. Considering the fact how busy we are, is it possible to spend almost fifty minutes of your precious time to settle? Not fair! Or is it okay to spend a few minutes, waiting for the person on the other side of the phone to answer your call and accept the order? With a food ordering app installed on their smartphone, customers need not visit a moment from the past and can simply place their orders via the superfast little restaurant icon.

Digital menu cards: It’s interesting to note that about 80 to 90 percent of the millennial want to see the food or rather have a virtual feel of the food they intend to eat. What better way to satiate this want than having a digital menu card in the app. Most restaurants have a digital menu card in their app that helps them showcase their dishes. Customers may actually see what a particular dish looks like. This works the best when they plan to try a new cuisine and the mobile app is indeed a necessity here! With a detailed menu card at their fingertips, it becomes easier for the customer to make add-on decisions, make a choice of toppings, etc. Thus, customization is also possible via the food ordering mobile app.

Payment Options: It’s easier for customers to make payment via a food delivery app. With options that range from net banking, debit or credit cards, cash on delivery or even PayPal, making payment via the app is safe and high on convenience as compared to the traditional method of making payment in cash. With a high-level security deployed to protect the payment link, customers need not worry about hackers or any other issues.

Loyalty programs: Restaurant owner find it easier to host a loyalty program via mobile apps and customers love loyalty programs; free coupons, dine-in discounts, free delivery, reward points and a lot more! With a food delivery app, it becomes easier for customers to keep a track on the reward points and the various offers that may be making the rounds. With the help of in-app push notification facility, it’s possible for customers to receive alerts and remain informed about a lot that may be happening at their favorite restaurant.

For a restaurateur, a food ordering app is technology’s boon in disguise.

Handling orders better and faster: Most restaurants find it difficult to manage both the restaurant and delivery scenario sans the app. They find it difficult to service their customers due to a deficiency in manpower and limited resources. With a mobile ordering app, it becomes a bit easier to manage the delivery section. It is easier to handle the working staff as well manage the payment of the food delivered via different payment methods.

Customization: With a food ordering app in place, it becomes easier for restaurants to accept orders and specifications from their customers via special instructions. This makes it all the easier to let the customer explain their requirements to the restaurant rather than explaining it to a person who may not be able to understand the details well due to a lot many orders being received and processed at the same time.

Delivery and Tracking: Delivering food ordered via an app makes it easier for the owner to track the delivery pers­­­­onnel and make faster deliveries. Efficient and fast delivery is what most customers seek for in a restaurant profile. Restaurants that can deliver these two major factors can definitely convert a potential customer into a loyalist. In some cases, customers too may track their food via location-based tracking functionality.

Alerts: Yet another advantage of an app is the ability to send alerts on offers and discounts via push notifications. This is the best possible way to keep a customer in the loop with regard to any new plans that the restaurateur may have implemented. These may range from happy hours to discounts or even a food fest! These apps need not pertain itself to food delivery apps. With some added functionalities, they may be employed to target the dine-in customers too!

Related Post: How A Food Ordering Mobile App Can Be More than Just An App?

Mobile food delivery apps are in real terms, a tool that can foster better public relations. Being seen and remembered is the key to a long-term relationship with your customers in a restaurant business. Though a huge decision and financially high levered, it is an investment worth every bit with cut throat competition in the food sector.

Have an app idea in mind? Make sure your idea is understood in its real sense. Also, make sure that your app is developed by the right app development team; a group of highly motivated and experienced team players like we have it here at RestroApp. If you have an idea, we have it in us to make it real in the tech world or if you need a bit more of the persuasion, come, connect with our team! Simply drop us a line at info@restroapp.com.